ABOUT US
What Makes Us Different
Led by Kimberly “KJ” Martin, our agency brings over 30 years of business experience and 9 years of hands-on expertise in the insurance industry. KJ's mission has always been simple: to empower individuals, families, and business owners to make confident, informed decisions about their coverage—without confusion or overwhelm.
We're not just insurance agents—we're educators, advocates, and partners in your protection. Our dedicated team of licensed specialists provides personalized support, with deep knowledge in Medicare, supplemental policies, individual health plans, and group benefits. We take time to understand your needs, explain your options clearly, and make sure you feel supported every step of the way.
Whether you're turning 65, managing coverage for your employees, or just looking for peace of mind, we’re here to make insurance work for you—not the other way around.
Behind the Logo
A Symbol of Trust and Protection
At first glance, a penny might seem insignificant, but we see it as a symbol of luck, value, and enduring strength. When I created our brand, I wanted it to represent security, confidence, and unwavering support for families. The circle in our logo reflects life’s journey, much like a penny—whether it’s a lucky penny or the phrase “in for a penny, in for a pound”—symbolizing steadfast support and lasting value.
We chose copper for its connection to the penny and its symbolism of strength and resilience, qualities that align with our mission. Complementing this is blue, a color that represents tranquility, security, and trustworthiness—core values we uphold in every client interaction.
Our brand is more than just a logo; it’s a commitment to being the dependable partner you need for life and health insurance. At Your Forever Agency, we’re here to “take the hell out of health insurance” and replace it with peace of mind.
Our Core Values
The Foundation of Your Forever Agency
Integrity
At Your Forever Agency, we believe in doing the right thing, even when no one is looking. Integrity guides every decision we make and every interaction we have with our clients. It’s about being honest, transparent, and consistent in our commitment to your well-being.
Education
We are passionate about educating our clients. Insurance can be complex, but we break it down into understandable terms, ensuring you know exactly what you’re getting and why it matters. Our goal is to empower you with the knowledge to make informed decisions that protect your future.
Reliability
You can count on us to be there when you need us. From the first consultation to ongoing support, we are dedicated to being a reliable partner in your journey, ensuring that your insurance coverage continues to meet your needs as life changes.
Compassion
We understand that behind every policy is a person, a family, a story. Our approach is rooted in compassion, treating each client with the care and respect they deserve. We listen, we empathize, and we work tirelessly to provide solutions that bring peace of mind.
Vision
Looking ahead, we envision a future where Your Forever Agency is synonymous with trust, quality, and innovation in the insurance industry. We aspire to be the go-to agency for individuals and businesses seeking comprehensive, personalized insurance solutions. Our commitment to our core values and our clients drives us to continually improve and expand our services, ensuring we meet the evolving needs of those we serve.
Service Area
Texas and Beyond
The professionals at Your Forever Agency
are based in
Texas, with many of our customers residing in Tarrant, Denton, Dallas, and Cooke counties, and in these cities: Flower Mound, Lantana, Lewisville, Denton, Colleyville, Southlake, Argyle, Arlington, Irving, Dallas, Fort Worth, Frisco, Little Elm, and Plano.
But we don't stop at the state line — we're also licensed to serve in 23 states.